Measuring Law Firm ROI
Our strategic marketing is focused on new client development and high return on investment (ROI) programs. We know that you have…
Liner Notes
California Appeals Case May Afford Some Protection from ADA Website Accessibility Lawsuits for Online-Only Businesses
Companies across the country have been grappling with website accessibility challenges, as serial plaintiffs have made mass filings alleging website…
How to Use FirmReviews as a Competitive Advantage
Today, we’re all interested in checking out review before purchasing a product or service. This applies whether we are buying…
Build an Integrated Marketing Platform Using Your Website, Social Media, and Online Reviews
By: Jeff Lantz While many attorneys are utilizing social media, often such use is done on an ad hoc basis…
FirmReviews™ – The New Platform for Turning Law Firm Reviews into a Competitive Advantage
Esquire Interactive is pleased to announce the launch of FirmReviews™, an all-in-one platform for seeking, managing, and responding to reviews on Google, Facebook, Avvo, Lawyers.com, Martindale, Yelp, and more than 80 other review platforms.
What is FirmMetrics™?
Esquire Interactive is pleased to announce the launch of FirmMetrics™, an all-in one customizable monthly report for website analytics, Google keyword rankings, social media data, and comprehensive metrics for Google Ads and other Internet marketing and advertising.
Important Announcement – Google to Begin Showing “Not Secure” Message in Websites that Don’t Have SSL
Google has announced that with the release of Chrome v68 in July, 2018, Chrome will begin showing a “Not Secure”…
Wordfence – Plugin to Better Protect Your WordPress Website Against Hacking
Not much is sure in life except death, taxes, and website hacking attempts. Fortunately, in addition securing your WordPress site…
Law Firm Website Conversion
Ideally for a law firm, after a prospective client arrives on their website, a “conversion” will take place. A conversion occurs when the website visitor takes a specified action, such as completing and submitting a contact form or calling the firm. Learn more about conversion principles.
Google Analytics for Law Firm Websites
Evaluating Your Firm’s Website Your site looks great, and is full helpful content, but it’s not getting any traffic. How…
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