Often, these seven words constitute a law firm’s entire marketing strategy.
Unfortunately, unless a strategy is developed, these goals are not likely to be achieved.
Most attorneys don’t have this expertise. It doesn’t make financial sense to divert valuable billing time to develop this expertise any more than it makes sense for clients to learn the law to become their own lawyer.
No need to hire expensive full-time in-house expertise for website development and maintenance, branding, Internet marketing campaigns, and social media. We take on all these functions for your firm so you can focus on the practice of law.
Just as there usually are not “one size fits all” legal solutions, the needs of your firm are likely to be much different than firms practicing in other areas or in different cities.
We understand. We work with your firm to create marketing goals specific to your law firm and action plans that will drive traffic to your firm’s website.
Esquire Interactive understands law firm marketing, in fact we wrote the book on it: The Essential Attorney Handbook for Internet Marketing, Search Engine Optimization and Website Development Management.